Generate More Leads, Sales & Profits With Google & FB Ads
With over 8.5 billion queries processed every single day from over 5 billion unique users, ranking at the top of Google search results is a critical part of expanding any business. And using Google Ads (previously known as Google AdWords) is the best way to get there. In fact, it could be the most influential tool your business ever uses. Google Ads allow you to target specific audiences as they search for keywords relevant to your product or services. In other words, you can cut straight to promoting to ‘warm’ leads and supercharging your sales!
The Best Part?
You only pay for the leads that click your link and follow it to your website. This is what’s known as PPC (Pay Per Click) advertising. Although Google isn’t the only search engine that provides this service on their SERPs (Search Engine Results Pages)… Because of the huge number of users (IE potential clients), it’s no surprise that Google Ads are known as the leading platform for PPC advertising online.
Why Use Google & FB Ads For Your Marketing?
High Ranking On SERPs Have you ever wondered how your business could jump to the top of search engine results pages (SERPs)? With potentially thousands of competitors online, you need to find a way to make your business stand out from the crowd. Since 75% of users NEVER go past the first page of Google results, this is an incredibly effective way to ensure you’re there… …regardless of the size of your business. When used correctly, you’ll never be short of prospective customers! With the right combination of industry keywords, fighting for center stage in your niche is a thing of the past.
Despite being super powerful, Google Ads are surprisingly highly affordable. Because you only pay for the users that visit your page, the overall costs for Google Ads are significantly less than other types of online marketing. So you don’t have to worry about assigning a large budget to your advertising efforts. While most Google Ads use a CPC (Cost Per Click) rate, where you pay for each click on your ad, Google does offer other PPC alternatives, including: CPM (Cost Per Mille) – Pay per 100 ad impressions CPE (Cost Per Engagement) – Pay when a user performs a specific action AFTER clicking your ad, such as joining a waitlist or watching a video.
Rapid Results Unlike other forms of online advertising, which can take months or even years to reach maximum efficiency, Google Ad campaigns get results within hours. Your prospective customers find what they’re looking for fast, making them even more likely to convert into paying customers! Huge Reach Google is the most visited website in the world, with over 90% of internet users using it. Although there are many other search engines, the Google Display Network stands apart from its competitors – which is why you need to tap into it! Google Ads are predominantly written in English, but they can also be written in a variety of languages so you can target your audience with laser precision.
Google Ads provides detailed analytics to help you measure performance, as well as insights into how customers think and buy online. With a huge amount of customization options, you’re free to make your ads your way, and execute changes quickly without disrupting traffic flow to your website. It’s never been easier to secure superior click-through rates.